At last! The van’s stopped. I wonder where I am? Obviously I can’t see anything because I’ve been stuck in this box since the courier picked me up first thing this morning. It’s raining though. I can hear that. Hold on. I’m being picked up. Here we go. What adventures are in store for me today I wonder?
I’m Trevor by the way. I know, it’s an odd name for a red leather shoe, but there you go. The girls in marketing named me and it just stuck. I’m a new design and am always being sent to magazines, bloggers and fashion designers so that they can spread the word about my fabulousness. Apparently I’m on my way to have my photograph taken today. This time for the new website. In 360 degrees no less! Whatever that might be.
I assume we’ve just arrived at the photo studio. I say ‘we’ because there must be well over a hundred of us. All neatly packed in our own little boxes. I’ve got tissue paper in mine and I’m also tucked into a soft velvet drawstring bag. This means I’m posh.
We’re on the move again. We’re being carried this time and as I can’t hear the rain any more we must be inside. Yep, we are. We’ve just been put down and I can hear the courier explaining that his touchpad stylus is playing up again so they’re using the wrong end of a biro instead. My own courier. Told you I was posh. We must be on location at a farm because the chap sounds like he’s from the West Country. Surely I’m not going to be expected to parade up and down in cow muck? There are perfectly good welly boots for that.
That was quick. The box is already being opened. No hanging around today it seems. Ahhh. Fresh air! We’re not on a farm after all, that’s good. Although it’s still pretty dark in here too. Have they got a power cut or something? Oh I see. We’re actually in the studio and there’s no windows. Should have guessed really.
“Ripped off your bottom”
My lid’s off and I’m being taken out of the bag. It tickles a bit because the person’s wearing cotton gloves. Do they think I’m infected or something? Now my labels are being removed. I’m glad they’re doing it carefully, there’s nothing as painful as having a sticky label ripped off your bottom. They’ve jotted down my code and I’m being placed alongside all the other shoes. We do look a bit worse for wear though. Probably the long journey.
Ah, they must have heard me. I’m getting a thorough going over with a clean cloth. I did notice a few of Marjorie from dispatch’s finger prints on the back of my heel this morning. She never wipes her fingers after her morning hobnob. Oh hold on. They’re cutting a few loose strands off my stitches too. I didn’t notice those. They obviously want me for a close up. Can’t blame them really. I am gorgeous after all.
Hold on mate! Mind where you’re picking me up. You may be wearing gloves too but that’s a very sensitive area.
Where am I being taken now? I’m usually placed on a model’s perfectly pedicured feet and gently walked up and down when I have my photograph taken. This chap’s placing me on a big circular sheet of glass. It’s blimmin’ hot too. What does he need all those lights for?
Woaaaahhh!!! What’s happening? I’m being spun round like a teacup at Alton Towers. Let me off. I’m getting dizzy and I think I’m going to throw up.
Ahhhh. That’s better. I’ve stopped. I have no idea what that was all about, but I’d rather not do it again if it’s all the same to you.
“This guy is a genius”
Off we go again. Upstairs this time. I’m back in my box which at least isn’t spinning. I’ve been handed to another chap who keeps holding me up to the light and studying me closely. Can’t say I blame him. Oh look! That’s me on his computer screen. I have to say that does look exactly like me too. I’m the right colour and everything. It’s a picture of me on a plain white background. Bit boring if I’m honest. Though what’s he doing now? He’s opening another picture of me at a slightly different angle. Now another. And another. And… blimey! (excuse my language) he’s just made me spin right the way round. A full 360 degrees. Now that is cool!
No. No. Don’t pack me away. I want to stay and watch this. It’s like magic. This guy is a genius. Though saying that you’re doing a mighty fine job of packing me up nice and comfy. You’ve even remembered to put my sticker back on. And not a single hobnob in sight.
I’m back in my box now. Just waiting for the courier I assume. Sounds like all my friends are having a whale of a time spinning on that turntable. Probably the trainers. They’re into that sort of thing.
I’m in the van and on my way back home now. I quite enjoyed today. The swift initial spin gave me a bit of a shock, but on the whole I was treated like royalty. I might ask if I can come here again. Where was it again. Ah yes. Swiftspin. Apt name that.
See you on the website soon.
p.s. I’d quite like to be famous, so if you don’t mind perhaps you’d be kind enough to share my story with your friends. Ta very much!
About Pastel Sixteen
Pastel Sixteen is a new online lifestyle brand who got bored with black brown and navy, so decided to create colourful things that make people happy! Their aim is to design classic items that stand out from the crowd by combining them with their unique range of sixteen colours (eight for women and eight for men). Each colour is named after a fashion city from around the world to bring it to life and to add a stamp of personality. So whether its Paris or Berlin, Dubai or Tokyo, you’ll find at least one that represents you!
Launching in August 2017 with a debut collection of loafers for men and women, Pastel Sixteen has been well received by customers and press alike. Their flagship loafers are made with quality and care at the core, crafted from 100% suede upper, with a leather lining and padded collar for extra comfort. The sole is also made from leather, with a fleck of colour running through the heel to match the colour of the suede loafer. The sole of the shoe is custom designed to incorporate each of their sixteen bespoke city stamps, meaning this element of the shoe design is totally unique to the brand.
Each pair of loafers are delivered in a premium shoe box, designed with storage in mind. Inside each box you’ll find your chosen vibrant loafers that have been carefully wrapped in city stamped tissue paper, as well as a 100% cotton drawstring dust bag for protecting your loafers whilst on the move. Also free with each pair is a Care Guide with advice on how to care for your loafers, as well as a specially designed Care Kit which contains a hand made, soft bristle wooden brush, and a 30ml colour restorer spray to keep them looking lovely.
With a range of Brogues and Chelsea Boots on the horizon, also incorporating all sixteen colours, Pastel Sixteen is sure to become the market leader in colourful leather goods and accessories.
Swiftspin have been an excellent to work with, they understood the importance of showing off our colours to people browsing our website and worked to ensure we were totally happy with how the colours looked in the imagery. I’d definitely use them again for future projects and recommend them to anyone looking to create 360 product imagery for their website. Great job, thanks guys!
Emma Wellman, Marketing Assistant, Pastel Sixteen
The brand is purely available online and therefore the care and attention of their website design is fundamental to them. This is why Swiftspin were contacted to help them create 360 degree product spins to include on each of their product pages. The loafer spin shows off their shoes to their fullest potential and adds an extra level of interaction on the product pages. We also made them spinning gifs of each loafer which they could use in their marketing.
Check out their website at Pastel Sixteen
jQuery spin for website
Supported spin with reflection
Standard jQuery spin for website
Standard spin with reflection
Standard jQuery spin for website
Supported spin on a plain white background
Metallic Brogue Shoe
HTML jQuery for website
Supported and photographed on white background with reflection
Well, we’ve never seen brogues like this before, and we’ve shot plenty in the past! As soon as we took them out of the box Pete knew he had his work cut out with lighting, but using our support set up he was able to capture the mirrored quality without showing his reflection in the spin.
These leather brogue wingtip shoes for men and women are hand-made to an exceptional quality. They feature a highly reflective gold, chrome or holographic metallic finish, with black insole and natural brown leather sole. Designed by talented artist Luke Grant-Muller, each shoe takes three or four days to make, the manufacturing process being an extension of his artistic passion which includes illustration, painting, music and video.
Lifestyle images copyright 2014 Luke Grant-Muller
Terry’s thinking of getting a pair for his Salsa classes, but thinks they might draw even more attention to his atrocious footwork. However, if you’d like more information take a look at Luke’s website.