360 Audio Visual Furniture Spin

tv stand 360 spin

Product:
Audio Visual Unit

Client:
Off The Wall

Output:
Animated HTML jQuery for website

Description:
Range of audio visual furniture animated to show different positions


 

About Off The Wall

Off The Wall create innovative audio visual furniture. With over 30 years of experience in both designing and manufacturing products directly for leading television brands, they have brought together design and engineering excellence to produce a unique, stylish range of furniture.

Based in the UK, their state of the art facility has its own purpose built paint and finishing unit where modern and flexible manufacturing process enables them to meet customer needs and supply demands efficiently.

Audio Visual Furniture in 360 degrees

Off The Wall’s manufacturing process is a fusion of precision engineering and hand crafted touch. All furniture is constructed from high quality materials which are laser cut and CNC machined. Wooden panels are hand finished by skilled craftsmen, with each veneer carefully selected.

 

The spin photography is a great marketing tool allowing our end consumer to see the whole product and maximising its unique selling points
Off The Wall

 

Working very closely with customers has enabled Off The Wall to build strong relationships, providing excellent technical help and advice along with individual sales care.

Check out their website at Off The Wall

audio visual furniture photographed in 360 degrees

360 Animated Spin

360 animated spins
Product:
Live Model
Output:
HTML jQuery for model portfolio

Description:
Animated sequence shot on white background with shadow
 

Don’t just Rotate… Animate!

animation sequences displayed in 360 degrees

When most people think of a 360 product spin they probably imagine an inanimate object on a white background. It’s true that most products look best on white but they certainly don’t have to be lifeless. You can always add a bit of movement for interest or, in some cases, to inform and educate.

We try and show our clients’ products moving whenever it’s appropriate. It gives the viewer much more than a still shot ever could. Be it a glove moving to show its flexibility or drawer opening and closing, movement within a 360 spin will help increase viewer interaction and help them understand your product better. As long as it’s done properly of course.

Animating within spins can be tricky, but the general rule to bear in mind before deciding what kind of animation to use is:

If your spin starts and finishes in exactly the same place then do whatever you like in-between

Give our magazine perusing model a Swift Spin

A model can move during a spin and even do a little dance on the turntable if they’re confident in getting back to where they started! Our model (who had one of the easiest modeling jobs ever) simply read her magazine at a certain speed. The speed of the animation being dictated by the number of images used to create it. The more images the slower and smoother it will appear.

Sometimes it’s best to animate before or after the complete spin has finished. Then you get the option of using the spin on its own if you need it.

Give these Vaillant work trousers a Swift Spin

Here’s another sample. This time of protective pads which are shown sliding into knee pockets on some Vaillant work trousers. The animation clearly shows the pads going up into the pockets rather than down into them. For builders and general tradespeople this keeps the pockets free from dirt and grime. Not only does the spin clearly display this, it also acts as an instruction guide for fitting them. So animation can actually gives two benefits from one spin. That can’t be bad!

Finally, we’ll leave you with another animation produced in the Swiftspin Studio. This one is a Quicktime movie and combines traditional stop-frame techniques with 360 spins. Enjoy…